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Media Relations Manager
A Media Relations Manager develops and maintains relationships with media outlets to secure positive coverage and manage the public image of an organization or brand
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Job Description
As a Media Relations Manager, you will be responsible for building and maintaining positive relationships with media outlets, securing media coverage, and managing the organization's public image.
Purpose
To effectively communicate the organization's messages to the media and the public.
Duties and Responsibilities
- Develop and maintain relationships with journalists and media outlets.
- Pitch stories and press releases to secure media coverage.
- Coordinate interviews and media appearances for key spokespeople.
- Monitor and respond to media inquiries.
- Prepare spokespeople for media interactions.
Qualifications
- Bachelor's degree in public relations, communications, or a related field.
- Proven experience in media relations.
- Strong interpersonal and networking skills.
- Excellent written and verbal communication skills.
Experience
- Mid-level roles typically require 3-5 years of media relations experience.
Preferred Qualifications
- Certification in media relations.
- Familiarity with media databases and pitching tools.
Working Conditions
- Office-based work with occasional travel for media events.
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